About us

Charles Vögele is the leading Swiss fashion company. Agnes and Charles Vögele laid the foundation in 1955 with their first store in Hirschengraben in Zurich. In the meantime Charles Vögele has about 760 stores in the following countries: Switzerland, Germany, the Netherlands, Belgium, Austria, Slovenia and Hungary. Charles Vögele Holding AG’s shares are quoted on the SIX Swiss Exchange. The registered office of the Charles Vögele Group is located in Pfäffikon SZ (Switzerland).


Charles Vögele is Switzerland’s leading fashion company. We make the latest trends accessible to our customers and offer top quality inspirational fashions in the mid-range price segment. Our friendly advice is trusted and relied upon by people in the prime of life.


The Charles Vögele mission statement serves as a guide for employees, managers and Supervisory Board alike in their daily contacts with colleagues, customers, shareholders and business partners. It includes ll the values which are crucial to our way of doing business.


People simply feel at ease with Charles Vögele. We feel it is important to create an almost family atmosphere, full of warmth and attention. Our employees value this, and our customers appreciate it too.


We are close to our employees and understand their customers’ needs. With our extensive network of sales outlets and an online shop, we are easily accessible to our customers.


Our success is firmly based on the commitment of each individual employee. We always strive to be the best and are passionate in our endeavour to ensure that customers enjoy a very special shopping experience.


Warmth and professionalism are the cornerstones of our management style and how we act towards one another. Our customers appreciate the warm atmosphere and friendly advice they receive.


Charles Vögele is a dependable employer that believes in encouraging and developing the people who work here. Our customers know they will receive knowledgeable advice and can trust our range in terms of style, fit and value for money. Our customers always leave Charles Vögele knowing they are well-dressed and have paid the right price.


Charles Vögele always offers current fashions and a collection that is tailored specifically for our customer base. Our expertise is demonstrated by the constantly updated ranges and attractive merchandise presentation.